Vouchers are powerful marketing tools. Not only they strengthen the connection with customers, but they are effective because they eliminate unnecessary clutter by getting right to the point. Most customers are price sensitive, and small discounts at regular intervals helps the business lock them in the long run.
To attract (or keep) new users, admin have the option to create vouchers that reduce or eliminate site fees. See below how to create such a voucher:
From the Create Voucher (Admin Interface -> Tools -> Voucher -> Create Voucher) menu:
Create a customized voucher for a seller.
Complete the following fields
Enter the name of the voucher.
Enter the code of the voucher.
Enter the reduction the voucher will apply (either a percentage or an amount in the set currency).
Expiration Date (optional)
Set an expiration date for the voucher.
Number of Uses (optional)
Enter the number of times the voucher can be used.
To increase the selling potential of a particular item, sellers also have the possibility to create specific vouchers. The process is identical to the one described for the Admin Vouchers except for one additional (and optional) step. Please see below:
From the Seller Voucher (Home -> Members Area -> Selling -> Seller Tools -> Seller Vouchers -> Create Voucher) menu:
Additional Seller Feature
Assign to Listings (optional)
Enter the ID's of the listings, separated by commas in order to assign the voucher.
Note: Leave empty to apply to all listings.